MODERATING ROLE OF ANALYTICAL LEFT BRAIN COGNITIVE STYLE IN DECISION MAKING ON RELATIONSHIP BETWEEN SATISFACTION FACTOR AND TURNOVER INTENTION

Yasir Hayat Mughal; Abdul Halim Busari; Mehran Saeed

Yasir Hayat Mughal Faculty of Management science Qurtuba University of science and Technology
Abdul Halim Busari Faculty of Cognitive Science & Human Development University Malaysia
Mehran Saeed Faculty of Management science Qurtuba University of science and Technology

Keywords: Salary, Cognitive Style, Intuition Cognitive Style, Turnover Intention

Abstract

The aim of the paper is to identify the moderating effect of analytical cognitive style on the relationship between salary satisfaction and turnover intention among academicians. The survey approach questions were used in order to collect the primary data from informants. Total 502 complete questionnaires were collected back and used in the analysis. SPSS 21 was used for developing database for analyzing data. The bivariate correlation and hierarchical multiple regression was used in analysis. The results of correlation revealed the significant relationship between salary and turnover intention, salary and analytical cognitive style, analytical and turnover intention. The academicians were found satisfied from the salary packages. The analytical cognitive style was found acting as a moderator between salary satisfaction and turnover intention. Complete moderation has occurred. So this study introduced the new model of job satisfaction with novel results of moderation in the theory of job satisfaction.